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Resume

Jonathan Hills

Jonathan Hills

 

I'm an innovative, data-driven content marketing and product leader with 15+ years of experience in driving audience growth, engagement, and revenue.

I develop digital strategies that are clear, crisp, and drive results through a combination of art and science.

As somebody who's helped the biggest brands in media transform their digital businesses, I bring real-world experience and a creative mindset that's firmly grounded in reality.

Experience
2021 - 2024
Senior Vice President, Digital Content Strategy - NBCUniversal

Led content marketing, product, and editorial strategy for brands including Bravo and NBC.

2014 - 2021
Senior Vice President, Digital - NBCUniversal

Led content, audience growth, and product strategy for Bravo and Universal Kids.

2013-2014
Vice President Audience Development, NBCUniversal

Worked across brands including Today, NBC News, and MSNBC to grow audience through SEO, social publishing, and content partnerships.

2012-2013
General Manager, iVillage - NBCUniversal

Led content, product, and audience growth strategy for iVillage along with full P&L management.

2008 - 2011
General Manager, Digital - Reader's Digest Association

Led all aspects of the Reader's Digest digital business including the launch of a centralized digital platform across 20 international markets.

Education
1994-1997
DeMontfort University, Leicester, UK

BA (Hons) Politics

2024
Vanderbilt University

Prompt Engineering for ChatGPT

2024
Vanderbilt University

Advanced Data Analysis for ChatGPT

2024
Google

Digital Marketing & E-Commerce

How I Can help

Content Strategy

Multi-platform content strategies that are creative, data-driven, and drive results.

Product

Innovative, user-centric product strategies that solve real customer pain-points.

Audience Growth

Build audiences through SEO, social, content partnerships, and beyond.

Digital Transformation

Transform businesses to better compete in the rapidly changing digital space.

AI

Inject AI into your product, content, and business workflows.

Copywriting

Clear, jargon-free copy for websites, email, social, internal presentations, and more.

Writing

Beginners_guide_to_chatgpt
AI
A Beginner’s Guide to ChatGPT – Part 1

As we all wrestle with ways to get the most out of AI in our everyday lives, here’s a high-level primer on how to get started with ChatGPT.

TV has an addiction problem,
Content StrategyProduct
TV Has an Addiction Problem

Attention TV industry – rehab is calling. You have an addiction problem. But it’s not the addiction problem you’d typically…

Decline of Google Traffic
Content Strategy
Content Publishers: Is There Life After Google?

Is search traffic dying?  It’s a question that’s been asked many times over the years, but major content publishers have…